Nowhere.fashion is a made to order service using customer avatars to offer made to measure digital and physical fashion items.
Nowhere.fashion prioritises clothing, shoes and accessories from independent designers on the platform.
Everybody has a different body shape from being short, tall. curvy or having a physical disability, using digital avatars helps produce garments that can be adapted to any body.
Using digital sampling considerably reduces waste and offers the possibility to only get made the clothes that people want to wear physically. Digital clothes don’t have to be manufactured every time.
What if clothes that you find Nowhere else can be find Now, Here?
Prototype credits:
UX: Florian Magras
Footwear: Antonio Arrocho Hernández
Video animation and Fashion: Romain Potier